E-commerce specialist and Australian-based B2B and B2Cplatform RZKU.com founder has found a niche market for Australian-made healthsupplements in the APAC region. A large, growing number of upperhealth-conscious middle-class people are crazy about Australian-made vitaminproducts. To take this opportunity, on 1st of July,2025, under Mr.Munna’s leadership, a separate B2C e-commerce platform has launched under thebrand RZKU.Asia backed by Sydney Business & Technology Group Pty Ltd;Mr. Munna, who has founded the RZKU.com platform from scratch, has vastexperience in e-commerce; he is also Director and CEO of the company.
CEO and Director Mr. Munna also said that the dietary supplements market was valued at USD 3.59 billion in 2024 and is projected to reach USD 6.95 billion by 2033, growing at a CAGR of 7.62%. The vitamins and minerals segment alone was worth AUD 1.91 billion (USD 1.28 billion) in 2024, expected to grow to AUD 3.49 billion (USD 2.34 billion) by 2034 at a CAGR of 6.2% . In addition, the broader nutritional supplements market (including functional foods) reached USD 13.48 billion in 2024, with a forecast of USD 28.56 billion by 2033 (CAGR: 7.8%). The main reason is rising health awareness post-pandemic, especially for immunity and wellness. The demand for tailored supplements based on genetics, lifestyle, and biomarkers. E-Commerce is the major player for online sales, dominating due to convenience and broader product access. The Asia Pacific (APAC) region has emerged as the global powerhouse of e-commerce, accounting for 62.6% of worldwide online retail sales. This dynamic market presents a fascinating mix of mature digital economies, such as China and South Korea, alongside rapidly growing markets like Malaysia, Indonesia, the Philippines, and Singapore. With projections indicating the APAC e-commerce market could reach $13.2 trillion by 2032 4, the region continues to set global trends in digital commerce while offering unparalleled growth opportunities for businesses.
Mr. Munna also added RZKU.asia is a unique one-stop online platform where APAC consumers can get Australian-made quality health supplement products with a click of their smartphone or computer. CEO and Director Mr Munna described that cross-border eCommerce is rapidly expanding and is driven by technological advances, shifting consumer behaviours, and global market integration. In 2025, it represents a multi-billion-dollar opportunity shaped by regional leadership, consumer preferences, and innovative logistics and payment solutions. This initiative will significantly expand Australia’s economy and create more Australian jobs.
